
Tour De Cure
Our event helped raise an astounding $7.2 million towards cancer research - driving measurable success for an important cause.
The Ask
Manage client relations and event logistics the BC Cancer Foundation's largest annual fundraising event.
The Solution
Meticulously plan and execute every element of the 200km bike ride through the lower Fraser Valley. Navigating a complex web of logistical considerations, from working with the Ministry of Transportation, to securing the ideal venues and coordinating with numerous vendors, obtaining all permits and devising a comprehensive emergency evacuation protocols plan.
The Result
By rising to meet this multifaceted challenge head-on and unwavering commitment to excellence, we created an unforgettable experience for all involved, while making tangible, life-changing impact through the funds generated for this vital cause helping raise an astounding $7.2 million for cancer research.