VinFast Auto
With its modern showroom, cultural celebrations and immersive ambiance, our event helped VinFast assert itself as a rising player in the EV Landscape.
The Ask
Conceive a launch event celebrating the significant expansion for the company and its innovative vehicle lineup to the Quebec market.
The Solution
Plan a meticulous spectacle that showcased the newly designed modern showroom, the innovative vehicle lineup while captivating both current and prospective EV buyers, as well as prominent automotive influencers within the region. While focusing on the unique cultural heritage of the Vietnamese automaker.
The Result
By seamlessly blending dynamic product showcases, cultural celebration, and immersive ambiance, the Quebec VinFast grand opening left a lasting impression on all in attendance, solidifying the brand's position as a rising force to be reckoned with in the EV automotive landscape.
